What Does It Mean to Have a Strong Photography Brand?
If you want to run a profitable business, it is ESSENTIAL to have a strong photography brand.
But the problem is SO many photographers are confused about what it means to have a strong photography brand!
So let me break it down.
Your brand is NOT your logo.
It's not the color pallet or the fonts you use on your website.
Those things are important elements of your brand, but a strong brand in much, much more!
A strong brand is about you and your work.
It's about knowing and sharing that special thing that YOU do.
And it's about understanding how what YOU do helps your unique clients.
Figure out what makes you unique... and lean into it!
When you stop doing what you think you "should" do and start doing what you were called to do...thats when the magic happens!