Why I Prefer Strobes to Natural Light


When I started using strobes it was out of desperation.  I wanted a way to be able to shoot film through the winter.

I wanted to be able to give my clients beautiful, light and airy photos all year round, regardless of the weather!

I learned to create natural looking light with my strobes as a temporary fix to get me through to the spring.

And then something unexpected happened.

When spring finally came around, I found that I liked using my strobes more than I liked using natural light.

Crazy right?

Well maybe not... here's the thing.  

  • Strobes are consistent. When I use them, my light is the same at every. single. shoot. Regardless of the weather. And that consistency has been really good for my business! My clients know that they are going to get the kinds of photos I share on my Instagram account all year long. And I can take more clients because I’m not longer tied to the weather. I’m more profitable and have happier clients… what’s not to love about that?!

  • Strobes bring out the best in film. I’m a film photographer and film loves light. Strobes give the perfect amount of light every time. So my images are always perfectly exposed and beautiful. The look that I get with strobes and film is how I’ve built my brand and my business to multiple six figures.

  • Strobes do not have to look "flashy". I love artificial light, but I HATE images that look harsh and "flashy". Luckily I know how to use my lighting to create the soft, luminous look I want!

  • Strobes are easy. Seriously. You do not need a ton of gear, complicated sets or a huge space to work with lighting. Everything I do is done with one light and one light modifier. That's it.

If would like to give strobes and flash a try, download my free guide Crafting Your Ideal Light: The Blueprint. It will walk you through everything you need to know to get started.

If you can't wait and just want to dive into off-camera lighting right now, check out my signature course, The Missing Link: Create a Natural Light Look with Artificial Light. You can follow this link to get started today!

Sandra CoanComment